Thinking about digital marketing strategy can help online business a lot in its earlier stage of starting and building it even further. Even, that’s the main point of doing the business on internet. And anyhow we are running it, we need more ways to ensure that our business is getting enough exposure.
And, there has been one common way how many people are doing it. It is about using the ads platforms as your digital marketing strategy to promote the new business even its website has just launched 3 hours ago.
There are actually two common ways how digital business can get more exposure.
Mostly, you will doing it organically by getting the customers from Google’s search engine but unfortunately it will take more time to deal with SEO especially when the competition is pretty much hard. And the second one is put the ads on any digital platforms you’d like to use.
Popular and recommended ads platforms to be used as your digital marketing strategy
Before you are thinking furthermore about how many budget you will need to spend to promote your business site, it is better to know about what kind of ads platforms you will need to use.
And, of all the advertising platforms I have been knowing, I will only suggesting you to try the Facebook ads and Google Ads (Google Adwords) as I have been using them both until today and will keep on using them if I have more budgets in the future.
The reason why I am using Facebook and Google Ads as my main ads platforms is actually simple; Facebook has almost two billions of monthly active users which is the huge market to target and Google Ads is a great platform to involves in a Search Engine Marketing (SEM) as Google itself is the most popular search engine in the world for years.
As simple as that and that will really be enough for me without any other questions except how many budget to start on? And you have known that you can even start to put ads on both platforms with only $1 a day.
How effective the ads platforms are as one of the digital marketing strategy to promote and market a business?
Now, you have been landed at the main point of what we are talking about here. And, I will tell you about the advantages and effectiveness of using the ads platforms for the business I have been promoting.
One certain thing you will get when promoting your business site or pages on internet is that it will get more exposure base on how many budget you are setting. The more budgets you are spending and you know how to target the audiences, the more exposure you will get.
Even though your new site have not been known by your family members inside the house, it can even be displayed to the other citizens at the other countries. They may don’t know much about you and what you are doing, but that being said, your site’s campaign is on their monitor or phone as well.
If for example you can get the traffics for your new business site for 200 visitors in a day for $5 ads spent, then it means that you are paying the ads platforms $0.0025 per visitor. For me, that will truly effective since the target visitors have been set as your business targeted market. Who would have guessed that with that amount of traffics, you may will get 2-5% of the conversions, right?
It all starts with how many visitors you can get for your business site or pages. The more is always mean the better to dominate the market and ads platforms can help you with that in a cost-effective way.
For those who have an online business site, it is surely an obligation that you will also think about this kind of digital marketing strategy.
Have no time for that? You can always decide to hire the trusted digital marketing agency anytime.
You see, one of the businessmen are facing everyday is that how to make their offers to be firstly found. The choice is yours whether to wait while the audiences found your site page out of the blue or reach them first and let them know about what you are doing through the ads platform.